VideoBlocks, relatively new stock video concern, has created some serious backlash with their most recent promotion: “7 Days Of Free Downloads”
The promotion claims that users will garner “Over 115,000 videos: Stock Footage, Motion Backgrounds, AE Templates, Aerials, Explosions, People and much more…”
They go on to state: “Just create a username and password, and you get download access to everything on Video Blocks for 7 days. You can download 20 clips per day. Video Blocks is only giving this complimentary access to a limited number of users, so start downloading now:”
However, the promotion is a lie. “Just create a username and password” is not accurate. VideoBlocks also requires you to input a valid credit card number, expiration date and CCV number and automatically charges the card $79 dollars unless the membership is canceled prior to the seven days.
Definition of “Just”
just |jəst|
adverb
— simply; only; no more than: they were just interested in making money.
Bottom line: Excellent promotional idea thwarted by a false offer.
The Future: Unfortunately, unctuous companies seem to be the norm these days. In one daft miscalculation, VideoBlocks has annihilated any brand equity they have built thus far in the market.
September 29, 2015
Very informative!